The very first Believe It or Not! book was published in 1929.
Ripley's first book, filled with stories of his travels and original art, debuted in 1929. The brand continues their publishing legacy with the beloved Ripley’s annual, a magazine-style hardback full of all-new and all-true features and photos each year. The annual is produced in-house — at the company's Orlando, Florida, headquarters — from the research and writing to the design and dedication to fact-checking.
November 11, 2026
Cartoon of the Day
Tire machèt is a Haitian fencing sport in which competitors wield machetes.
Robert Ripley began the Believe It or Not! cartoon in 1918. Today, it continues uninterrupted as the world’s longest-running syndicated daily cartoon. Howie Noel is the ninth artist in over a century to take up the pen as lead Cartoonist.